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Launching a DAO Inside Your Brand
November 5th, 2021
As Web3 continues its unstoppable ascent and grabs more and more attention (sans China proper), we’re seeing brands dip their toes into NFTs and social tokens and even putting tokens on their balance sheets. Yet, it seems a ton of brands are sitting on the sidelines and aren’t really making bold moves.
August 31st, 2021
Most of us recently read about how VISA spent almost $150,000 to buy CryptoPunk 7610, a pixelated female with a mohawk, green eyeshadow and red lipstick. Their reasoning contains phrases such as:
NFT brand strategy: Visa and Arizona Iced Tea ape into web3
August 25th, 2021
Last Friday, Arizona Iced Tea used it’s Twitter feed to announce to the world they had acquired an NFT from the popular Bored Ape Yacht Club (BAYC) collection.
Introducing JUMP, The First Tokenized Community for Marketing and Advertising Professionals
August 3rd, 2021
tl/dr: We're a community of over 150 marketing and advertising professionals, from 100+ agencies, fortune 1,000 brands, and web3 startups.